Case study · Beauty and consumer goods · 2023 to 2026
L’Oréal Case Study: Resilience Keynotes and Team Programmes Across 8 Countries
How L’Oréal teams across Asia, the Middle East and Africa built resilience for change, from one keynote to 15 sessions
Keynotes, workshops and a measured team programme for leaders, HR and country teams
L’Oréal first booked our resilience keynotes for its HR conference in Dubai in September 2023. Within 6 weeks, 4 more teams had booked sessions, and the partnership grew to 15 keynotes, workshops and team programmes across 8 countries. Each session was designed with the business leader and HR for that team’s moment, from a transformation launch in Jakarta to leadership conferences in Singapore. In 2025, the SAPMENA Operations leadership team went further, with a measured 3-month programme rated 4.75 out of 5.
- Keynotes
- Leadership conferences
- Change and transformation
- Multi-country
L’Oréal Case Study: Resilience Keynotes and Team Programmes Across 8 Countries
How L’Oréal teams across Asia, the Middle East and Africa built resilience for change, from one keynote to 15 sessions
Keynotes, workshops and a measured team programme for leaders, HR and country teams
L’Oréal first booked our resilience keynotes for its HR conference in Dubai in September 2023. Within 6 weeks, 4 more teams had booked sessions, and the partnership grew to 15 keynotes, workshops and team programmes across 8 countries. Each session was designed with the business leader and HR for that team’s moment, from a transformation launch in Jakarta to leadership conferences in Singapore. In 2025, the SAPMENA Operations leadership team went further, with a measured 3-month programme rated 4.75 out of 5.
- Client
- L’Oréal, SAPMENA zone (South Asia Pacific, Middle East, North Africa)
- Industry
- Beauty and consumer goods
- Where
- Singapore, Dubai (UAE), Manila, Bangkok, Jakarta, Beirut, Cairo, Chennai
- Who
- Zone and country leadership teams, Operations leadership, Luxe management committee, people managers, HR leaders, full country teams
- Period
- 2023 to 2026, ongoing
Manish is a very engaging facilitator, he kept us interested and engaged the whole day. I loved how he made the content relatable to our day-to-day life.Leadership team member, L’Oréal SAPMENA Operations, 2025
Many markets, one day together
L’Oréal’s SAPMENA-SSA zone grew sales 12.3% like-for-like in 2024. Behind that growth, each country team was working in a very different market, from fast-moving economies in the Middle East and Africa to transformation projects in Indonesia. The people opportunity was similar everywhere.
Leading through change
Leaders wanted to keep people focused and energised as markets and structures evolved.
One day together
Many teams met once a year at a conference or offsite. That session had to count.
Mixed audiences
From 10-person management committees to 200-person conferences, across cultures and functions.
Sustaining high energy
Operations teams delivered at pace across a large zone and wanted practical ways to recharge.
Design with the business, then deliver
Every session started with a design review with the business leader and HR. The partnership grew one team at a time.
Design
We reviewed each session with the business leader and HR, around that team’s context.
Deliver
Keynotes and workshops, in person or virtual, for 10 to 200 people.
Measure and sustain
For Operations, we added the Resilience Assessment, 3 months of practice and a re-measure.
| When | Where | Team | What we delivered |
|---|---|---|---|
| Sep 2023 | Dubai, UAE | Global HR conference (~100 people) | Power Up Resilience keynote |
| Oct 2023 | Regional | Luxe management committee retreat | Performance and Leadership keynote |
| Oct 2023 | Manila, Philippines | People Manager Convention (~30 people) | Owner Mindset keynote |
| Nov 2023 | Jakarta, Indonesia | Leadership team, Infinity transformation project | Limitless Force keynote |
| Nov 2023 | Bangkok, Thailand | Leadership team meeting (~70 people) | Power Up Resilience keynote |
| Early 2024 | Beirut, Lebanon | Country team | Inspirational keynote |
| Feb 2024 | Cairo, Egypt | Country team | Inspirational keynote |
| Feb 2024 | Singapore | SAPMENA Operations leadership conference | Inspirational keynote |
| May 2024 | Dubai, UAE | Middle East Operations, Future Ready event | Power Up Resilience workshop |
| Jul 2024 | Chennai, India | Operations zonal team | Power Up Resilience workshop |
| Oct 2024 | Lebanon (virtual) | Country team | Mental Fitness Booster |
| Jan to Feb 2025 | SAPMENA | SAPMENA Operations leadership team | Thriving Together: Resilience Assessment, 1.5-day team session, resilience buddies, 8 weekly newsletters, 3-month re-measure |
| Jun 2025 | Indonesia | Operations management committee (~15 people) | Team resilience session with team coaching |
| May 2026 | Singapore | Consumer Products Division | Inspirational keynote |
| Jul 2026 | Jakarta, Indonesia | Consumer Products Division conference (~200 people) | Conference keynote on leading through change |
From keynote to measured programme
Operations first met our work at its 2024 leadership conference. Teams in Dubai and Chennai booked workshops that year. In 2025, the leadership team asked for more, so we designed Thriving Together as a 3-month programme.
- Measure: every leader took the 50-factor Resilience Assessment, with a group report for the team leader.
- Engage: a 1.5-day session on pressure mastery, emotional regulation, performance mindset, style agility, psychological safety and positivity.
- Practise: leaders paired up as resilience buddies who met monthly, with 8 weekly newsletters.
- Review: a second assessment at 3 months to show each leader, and the team, what had changed.
How L’Oréal used Measure, Build, Sustain
Most teams started with Build, through a keynote. The Operations leadership team then added Measure and Sustain. Pick the one that matches your own challenge.
Measure
A 50-factor baseline for each leader, a team report for the leader, and a re-measure after 3 months.
Build
Opening conferences and offsites with practical tools people use the next day.
Helping teams see change as opportunity during transformation.
Ownership, performance and leadership under pressure.
Psychological safety, style agility and trust inside leadership teams.
Energy, recovery and mental fitness for whole teams.
Sustain
Team coaching, resilience buddies and weekly newsletters after the workshop.
One keynote, then a regional partnership
Fast spread
4 more teams booked sessions within 6 weeks of the first keynote in Dubai.
Teams came back
Operations booked 5 times. Lebanon, Singapore and Indonesia each returned.
From inspiration to measurement
Operations moved from a conference keynote in 2024 to a measured leadership team programme in 2025.
Business outcomes
| Measure | Result |
|---|---|
| Growth | From one keynote in Dubai (September 2023) to 15 sessions across 8 countries |
| Speed of spread | 4 more teams booked sessions within 6 weeks of the first keynote |
| Repeat business | Operations booked 5 times (2024 to 2025). Lebanon, Singapore and Indonesia each came back. |
| From keynote to programme | Operations moved from a conference keynote (2024) to a measured leadership team programme (2025) |
| Participant rating | 4.75 out of 5 for overall satisfaction and 5.0 out of 5 for the facilitator (Operations leadership team, 2025, 4 responses) |
What L’Oréal participants said
Simple impactful concepts that can be applied on your day to day.Leadership team member, L’Oréal SAPMENA Operations, 2025
The color system of working style and being aware of it to encourage empathy = great.Management committee member, L’Oréal Operations, 2025
Three design choices
Every keynote was built for its room
A transformation kick-off in Jakarta, a people manager convention in Manila and a country team in Cairo each got content shaped to their moment.
One framework, many countries
The same resilience model worked from Singapore to Beirut, giving teams a shared language for pressure, energy and change.
A path beyond the keynote
When Operations wanted lasting change, we added measurement, resilience buddies, weekly newsletters and a re-measure.
Leading HR or learning for a regional business?
Your teams sit in different countries and may meet in person once a year. That one day has to count. L’Oréal’s experience shows three things you can expect.
Sessions tailored to each team’s moment
A transformation launch, a growth push or a leadership offsite, each gets its own design.
A consistent language across countries
Your teams in Asia, the Middle East and Africa learn the same practical tools.
A clear next step
When a keynote lands, you can build on it with a measured team programme.
Give your next conference or offsite a session people use the next day
Our keynotes turn the science of resilience into practical tools for pressure, energy and change. We design each one with your leaders and HR, around your audience and your moment, whether it’s a leadership offsite or a 200-person conference.
Request A KeynoteFor enterprise and multi-country programmes, contact [email protected]
Frequently asked questions
What does a resilience keynote cover?
Can you deliver across Asia, the Middle East and Africa?
What is the difference between a keynote and a team programme?
How large an audience can a keynote serve?
Session details are drawn from The Resilience Institute’s programme records and participant feedback, 2023 to 2026. Individual results are confidential and not disclosed. Market context is drawn from L’Oréal’s 2024 Annual Report.